Case Study - SuperFoodsRx
Lifestyle brand SuperFoodsRx is focused on advanced nutrition and healthy living. The company has developed several nutritional supplements and skin care products that promote optimum health.
SuperFoodsRx utilized all of ASN’s marketing channels in addition to our creative services. Our efforts generated hundreds of thousands of profitable customers for the brand.
Advertorial
ASN wrote and published a series of powerful advertorial articles for SuperFoodsRx that engage consumers in a consultive manner. The articles attract thousands of health conscious consumers daily generating hundreds of visits to their landing page, and resulting in dozens of new orders every day at a lower cost than Search PPC marketing..
Email
ASN provided both the design and managed the mailing of email offers for SuperFoodsRx. In addition, ASN developed abandoned cart “save-the-sale” emails as well as bi-weekly informative newsletters for SuperFoodsRx customers and prospects.
Marketing Applications
In order to attract more prospects at a lower cost, ASN designed and built a fun interactive web quiz to engage prospective customers. The HealthStyle Challenge serves as lead generation tool to capture prospect’s email and demographic data for later targeting through email.